Accouncement
Sunset has a new logo, website, and app design — built to reflect our mission: find what they left behind.
September 9, 2025
Today we're introducing a new brand for Sunset — a redesigned website, an overhauled web app, and a new logo that better reflects who we are and what we're building.
Why the Rebrand
As Sunset has grown from a search tool into a full estate settlement platform, we needed our brand to keep up. Our goal has always been simple: make it easy for families to find and transfer every account and asset after a loss. The previous design didn't fully communicate the scope of what Sunset can do. The new one does.
We wanted every part of the experience — from the first time you visit our site to the moment you close an account — to feel clear, calm, and purposeful. Settling an estate is stressful enough. The tool you use to do it shouldn't add to that.
A Sunset Is Also a Sunrise
Our new logo is built around an idea that's been central to Sunset from the beginning: every sunset is also a sunrise. Loss marks an ending, but it also marks the start of something — the process of moving forward, of getting your family's financial life in order, of finding stability during an unstable time. The logo carries that duality, and we think it reflects the spirit of what we do.
Find What They Left Behind
We're also introducing our new tagline: Find what they left behind.
It's the simplest way to describe what Sunset does. Families come to us because a loved one has passed and they need to understand what's out there — bank accounts, retirement funds, insurance policies, property, debts. Sunset finds it all and helps close the loop. That's the promise, and now it's front and center.
What's New
The redesigned website and app aren't just cosmetic. We restructured the experience to make it easier for families to understand what Sunset can do for them, start a search quickly, and track progress as accounts are discovered and closed. Everything is built around clarity — because when you're grieving, the last thing you need is a confusing interface.
Still Free. Still Here for You.
Nothing about how Sunset works has changed. Our platform remains completely free for families. We're just making it easier to see how much we can help.
Take a look at the new experience at hellosunset.com.
Questions or feedback on the new design? We'd love to hear from you at support@hellosunset.com.
HOW WE MAKE MONEY
We’re paid by banks, not families
Just like any bank, we make money from interest yielded while money sits in the estate bank account.
No out-of-pocket costs or fees
You never pay for anything out of pocket. Ever.
We make money on interest
No hidden costs. No surprise fees. No fine print.
You keep all your money
We never take a cut of your inheritance.
Frequently asked questions
Who can use Sunset?
Any family member, executor, or personal representative responsible for managing a deceased person’s assets can use our software tool. We support asset search and probate in all 50 states and every county in the U.S.
If someone else has been appointed by court or will, to manage the probate process, we’ll need a waiver from them. We can generate that waiver and automatically send for signatures if requested.
Will the financial institutions be notified when Sunset searches for the assets?
No, we do not notify any financial institutions of the death when performing our searches, except for in the case of life insurance.
Our process combines document review, data integrations, and indirect verification with financial institutions. Families usually discover most accounts within 1 day, although some bank account confirmations take up to two weeks.
Financial institutions are notified after a request for closure and transfer has been made by you.
Am I responsible for their debts?
No in most cases. If the deceased was solely responsible for the debt and it was not backed by a physical asset, such as a home or vehicle, it can often get charged off entirely.
If it was a joint credit card or loan, the responsibility remains with the other person on the account, often a spouse. Sunset automatically identifies if a debt has a living responsible party, and clearly flags it.
Do I need a lawyer if I use Sunset? What about probate documents?
In most cases, no. 98% of estates don’t require a probate lawyer. You can use our software to generate and sometimes file probate documents in every county nationwide, often avoiding legal fees altogether.
We generate county-specific probate forms, provide quick online notarization, and guide you through any assisted filings if required.
If your case is unusually complex, our team can guide you through the steps and connect you with additional resources if needed.
What is an estate bank account? Who controls it?
It’s a special bank account in the estate’s name where all funds are consolidated. You can use it to pay expenses, view a full transaction history, and eventually distribute inheritance to beneficiaries.
After set up, you control the estate bank account. We simply help you set it up and keep your records organized. You can pay bills, taxes, and finally distribute the funds to the heirs.
All estate bank accounts set up by Sunset are FDIC insured and protected from fraud and identity theft.
How can I pay estate expenses?
Your estate bank account gives you access to both physical and virtual debit cards you can use to pay expenses related to settling your loved ones affairs. You can also reimburse yourself for expenses you may have paid out of pocket before the bank account was set up.
Anything that helps you settle your loved one’s affairs is an estate expense. This includes paying for funeral expenses, accountants and attorneys if needed (most families do not need these services when working with us), realtor fees when selling property, money going towards settling debts, money spent fixing up a property before selling it, etc.
How much does Sunset cost?
Nothing. Sunset never charges families or takes a percentage of the estate.
All of our tools are free to use, including search and discovery, probate document generation, asset transfer, and more. No upfront fees, subscriptions, and deductions from the inheritance.
Our bank partners pay us a fee, based on interest generated from estate bank accounts. That way, all the deceased’s assets go to the beneficiaries and heirs.
How does Sunset protect against fraud or identity theft?
We run authentication on both the deceased and the executor to prevent unauthorized access, account fraud, or new accounts being opened in the decedent’s name.
What security measures does Sunset have?
Sunset is SOC 2 Type II certified, meaning we hold ourselves to the highest standards in how we build our software and store data so that you’re always protected. We have in depth fraud and identity verification measures on the deceased and the beneficiaries, and we run background checks on all employees.
How long does the process take, and can I move at my own pace?
You’ll locate most assets and liabilities within 1 business day of signup, some bank accounts take up to two weeks to confirm balance.
If you request help to close and transfer an account, we’ll start the process immediately. Some financial institutions are very quick to respond and transfer, unfortunately most are not and the process can take a few weeks.
You stay in control the whole time and nothing ever moves forward without your approval.
